Beanless Brew: The Rise of Coffee's Curious Cousin

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Beanless Coffee: A Sustainable Solution to Deforestation?
Niels Haak, an expert from Conservation International, applauds the innovative approaches to combat coffee-related deforestation. However, he questions the potential impact of beanless coffee.
Ingredients and Process
Atomo Coffee utilizes roasted and ground lupin, chickpea, malted barley, and chicory, along with a secret natural flavoring. These ingredients are granulated and infused with a marinade before roasting, creating unique flavors and aromas.
Cell-Based Coffee Startups
Companies like Foodbrewer, California Cultured, and Another are pioneering cell-based coffee. They argue that beanless coffee could be more affordable than conventional coffee if scaled up.
Environmental Impact
According to the World Wide Fund for Nature, coffee cultivation is a major contributor to deforestation. Beanless coffee offers a potential solution by eliminating the need for coffee beans.
EU Regulation and Sustainability
In December, the EU will implement a regulation banning the sale of products, including coffee, that cannot prove their deforestation-free status. This regulation aims to promote sustainable practices.
Challenges and Concerns
While beanless coffee has potential, it faces challenges. Atomo's ingredients are not particularly high-tech, and there is a risk that farmers in coffee-growing regions may turn to illicit activities like coca cultivation, which also contributes to deforestation.
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